I’m always looking for ways to promote my company and our products using the most cost effective means possible. These low cost techniques typically involve the Internet, and today’s tip is no exception. This method for gaining publicity through online press release web sites is free.
Following is a list of 32 sites that I’ve used in the past to distribute our press releases out onto the Internet. This should not be your only method of press release delivery, but it should compliment a more traditional approach of sending press releases to targeted news sources such as trade journals, local newspapers, magazines, and websites relating to the subject of the press release.
The two benefits of using these free press release sites are:
1. Some of the sites feed press releases to Google news.
2. Most of these sites allow links back to your site and typically don’t wrap the links with the No Follow tag. There are some free press releases that I’ve sent out three years ago that are still on these sites with backlinks back to a page deep within our site.
Recently, I submitted a press release to one of these sites and the press release appeared on Google News. That day, a writer in the UK saw the release on Google News and called us about the product. After a brief interview with the company’s officers, she wrote an article about this new product.
Since most of these free press release sites require that you register and set up a profile, use a spreadsheet to keep track of all the user names and passwords.
32 Free Press Release Sites:
Do you know of any that I’m missing? Please leave them in the comments section and I’ll add them to the list.